Sofia Morales
OPen
MD Anderson Cancer Center®
Design & Branding

Project

Boot Walk 2024: Designing for Courage and Unity

Year

2024

Scope of Work

Product Design | Branded Materials

Location

Houston

As a Creative Communications Design Intern, I designed branded materials for MD Anderson’s 2024 Boot Walk, including a custom bandana and stickers. Rooted in the event’s cowboy theme, the design blends Texas cultural elements with MD Anderson’s mission to end cancer. Every design choice was made with MD Anderson’s brand standards and core values in mind, honoring their commitment to compassion, integrity, and excellence. Each piece served as a symbol of hope, designed to resonate with participants and reflect MD Anderson’s mission of Making Cancer History®

Role + Team:

Visual Designer - Intern

Branded materials for Boot Walk 2024, aligning with MD Anderson’s mission through symbolic design and storytelling that inspires hope and unity.
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